Health for Life

First, Happy New Year to everyone from AdSense for feeds and FeedBurner teams here at Google.

Second, this is a quick one - but we get asked this a lot, so we thought we'd cover it.

If you currently use the Competitive Ad Filter with AdSense for content, you may also wish to use it with AdSense for feeds. In order to provide publishers with ultimate control, the filter for AdSense for feeds is separate from that of AdSense for content, but operates in the exact same manner.

To block competitors ads from showing in AdSense for feeds, login to your AdSense account, go to the AdSense setup tab, and select Competitive Ad Filter. Then make sure you have selected the tab marked "AdSense for Feeds" and enter the domains or partial domains into the text box.

Interesting Fact: this is the 210th time we've posted to this blog. Bittersweet Reality: it will be the last.

Our team has used Burning Questions to provide FeedBurner product announcements and stories about the publishers who use FeedBurner since February of 2004. We've laughed, we've cried, we've hackathoned. Above all, we've tried to give you a running play-by-play of the service's evolution from a green page with eight checkboxes to a central hub for publicizing, optimizing, analyzing, and, of course, monetizing all manner of blog, podcast, and commercial content in syndication. (We sheepishly admit a good number of you have spent more time than you'd like troubleshootizing, too. Feeds can be ornery.)

Today we're formally signing off Burning Questions, but not before we direct you to the new, official site for all future updates: the AdSense for Feeds blog. This blog will contain all future updates related to all FeedBurner services. We will soon redirect the Burning Questions feed itself to point to the new blog, so you don't need to update any existing feed (or email) subscriptions. Our first post discusses how you can start managing your feeds from a Google account, rather than from your old feedburner.com account. This is mondo important, as all future feed services, both AdSense-provided and otherwise, will eventually require use of a Google account.

FeedBurner would be just another digging construction guy graphic without your active use of, and involvement in, all aspects of it through the years. As we start tying more closely into other Google products that you may already use, we are eager to give you much more of the get-out-of-the-way, it-just-works joy, simplicity and reliability you deserve from web service like ours with all the benefits that Google's platform provides.

Finally, we must relent and reveal: here is the inspiration for a certain error page. With this last post, you finally have all of our secrets. Good luck, and avoid routines like "20 goto 10." That one required the air brakes.

If you've been following some recent posts at the venerable Burning Questions, you'll be happy to know that we are now starting the next phase of FeedBurner integration into Google, right here in our swanky new digs on the Adsense for feeds blog. AdSense for feeds isn't just about earning revenue for your feeds; it's also the starting point for managing syndication and tracking feed analytics. We hope to give you some tips to how to earn the most revenue from your syndicated content, but we'll also be offering tips to help ensure your feeds remain in tip-top shape.


A few months ago, we announced that we would be moving all FeedBurner accounts to Google accounts and we have been steadily doing just that ever since. However, as many of you know, this has been a manual process and has taken some time to smooth out.


Now, we're happy to announce that if you have a valid AdSense account and a FeedBurner account, you should now be able to initiate this account move directly from within your AdSense account. (Moving accounts starting from within FeedBurner.com and FeedBurner.jp to Google will be available soon. We're grinding away on this feature right now.)


Why move? That's the easy part. Moving to a Google account means:


* We can tie your FeedBurner feeds to other Google products and services easily as you see fit
* You can participate in AdSense for feeds
* You will get access to all the new services and publisher tools for syndication we are developing in the future


We will still be contacting FeedBurner publishers by email, based on previous account information you provided that matches information in Google accounts. But if we are not getting to you fast enough, please use the self-serve form to initiate your account move, even if you requested a move at a prior time. This helps us reach as many of you as possible, as there may have been a typo in your request that prevented us from successfully moving your account previously.


We know there are a lot of questions around this process, so we have created a FeedBurner to Google Account Transfer FAQ. We look forward to helping you earn more money from your syndicated content and streamlining your feeds in the New Year!